SEO
(Search Engine Optimization)
Search Engine Optimization (SEO) is how you make your content appear in search results. There are a million things that Google and other tools are looking at, and it gets overwhelming quickly.
Not only does your site need to be set up correctly to engage with search engines, but you need to make sure your content is laid out and managed in a way that helps your site rank higher than your competitors.
Rather than take on the entire internet alone, let us manage your SEO and help make your site the best it can be.
Marketing Strategy Process
Goals
Working together, we'll discuss your business goals and how your content can assist those goals. We'll create a schedule for delivery and discuss KPIs for your marketing content.
1
Audience
We'll discuss your perfect client and how they interact with your business. Rather than trying to target everyone who could conceivably interact with your site, we want to focus on your ideal client to improve your conversion rate and deliver the best deals possible.
2
Research
Once we are familiar with your business and audience, we will search your competitors and other content around the internet to see what kinds of topics and keywords we should be focusing on. We'll then create a marketing plan that shows what content will be created and when.
3
Content Delivery
We will use the marketing plan to continually update the needs of your website. We will deliver the content monthly and you will have final say over the content. We will then help you post on your site and offer any other assistance to help distribute your content to your audience.